Argentinian league rebrands to Torneo socios.com with new partnershipArgentina’s top pro-soccer league is getting a rebrand after it secured a new sponsorship deal with Chiliz, the creators of fan tokens and the Socios.com blockchain rewards app.
According to a July 15 announcement from Socios, the partnership with the Argentina Football Association (AFA) will see the Primera Division renamed as the Torneo Socios.com for the 2021/2022 season, with Torneo meaning “tournament” Spanish.
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